A basic branded t-shirt has got to be the simplest thing in our wardrobes, but what if I told you that you could weaponize that boring old bundle of thread?
Lol, I am truly sorry and didn't mean to sound so menacing with my last statement, but hold on, I will explain in a bit.
I understand that a lot of us are passionate about what we do for a living. Especially with being an entrepreneur; it is most times a dream we have had to ages.
But let's be honest though, we don't just go into building a business for only the fulfillment, but also to make a profit to have us retiring to some sunny island at 40.
Being able to bring the much-needed publicity to your business is very important and doesn't come cheap.
Being able to do the above without spending a lot of money goes a long way to contribute to that pina colada dream.
Back to weaponizing branded t-shirts to help with connecting with your target market
It might seem silly to most, but trust me when I say that simply putting out branded t-shirts for your business goes a long way to keep the value you offer in the minds of your customers and the people they meet.
In a nutshell, below are the few ways in which branded t-shirts could add to your business
A cost-effective way to stay connected with your customers
We as humans love to feel special, and simply adding a branded t-shirt to a clients order could keep your business in their hearts for a long time.
The branded T-shirt does the same thing content marketing does for your business online.
A cost-effective way of selling your brand to would-be clients
Especially if your branded t-shirts are well done or are finished off with some witty print on it, they can be the opening you need with would-be clients.
Imagine a customer of yours wearing your branded t-shirt to run an errand at say TK Maxx where there are tons of people shopping at every point in the day.
I don't know about you, but that would be a free but highly effective ad for your business if you ask me.
A cost-effective way to tell your brand story
Let's say you are very witty like me (I’m sorry, I didn't mean to toot my own horn that hard).
Maybe you have someone witty working on your branded t-shirts and you come up with something that is bound to have people laugh, do a double-take or something
The creativeness on your branded T-shirts is enough to have people look your brand up.
I would want to invest in a brand that was creative enough to catch my attention and hold it with just a glance I gave one of their promo branded t-shirts.
Investing in top ad management companies to create ads that help you connect with your target market is excellent. But it doesn't also hurt to add a cost-Effective endeavor to the whole process.